MEET THE CLIENT

Client is a luxury automotive dealership that has footprint in the Middle East and has plans to expand across Europe Markets, Oceana and USA.

They are a leading showroom with a new online digital initiative to showcase pre-owned luxury car with a large selection of Jaguar, Range Rover, Bentley, Porsche, Audi, BMW and more options.

AUDIENCE TARGETING CRITERIA

•  High Net Worth Individuals
•  Enterprise CEOs and Founders
•  Small and Medium Business Founders
•  Top Management Contacts
•  C-Suite Leaders Contact List
•  Database of Customers with Intent for Luxury Cars
•  Social Profiles of Targets Looking for Luxury Cars

CHALLENGE

The Chief Marketing Officer and the Founder of this Luxury Car Dealership had realized the importance of personalized communication playing a key role in the customer journey.

Rising Customer Acquisition Costs

Although Facebook Ads are used by 93% of digital marketers and advertising spend reached over $31.43 billion in 2020, some advertisers still face difficulties while trying to scale their business through Facebook. It’s like a thin line marketer is walking between profitability and excessive spending.

It’s important to add Facebook Profiles of customers knowing their capacity for purchase and intent to ass Facebook Ads. The client market team was facing the brunt of rising CAC (customer acquisition cost) as they were spending big dollars on the wrong audiences and purely based on the geography targeting. Even demographic targeting using Facebook and Instagram filters were proving to be insufficient. The client wanted to drastically reduce the cost of advertisements and improve the overall customer lifetime value – by reaching the right audiences.

The client needed a strategy to see the prospects first and then run campaigns using email, SMS, WhatsApp, Social Media and more.

SOLUTION BY CHAMPIONS GROUP

Recognize the true impact of your ad campaigns on Facebook and Instagram

Get rid of time-consuming manual chores and link your marketing tech stack in a matter of minutes. Avoid using CSV files over and over again; instead, transfer data straight from your server to Facebook and Instagram and concentrate on what matters most: syncing your leads in real-time and capitalising on your lead data as quickly as possible.

Sync your Facebook and Instagram lead data with your CRM to obtain complete control over your funnel. Automated lead creation can help you enhance conversions.

You can count on smooth integrations between Facebook Lead Ads and the rest of your marketing stack thanks to Lake B2B. There will be no more headaches or squandered time. Lead data is quickly linked with Facebook Lead Ads and Instagram ads, ensuring that you have complete and instantaneous control over your campaign's lead generation automation.

The motor that keeps marketing operations operating smoothly is lead generation automation. At Lake B2B, our solution is straightforward: automate everything so you can focus on what matters. You can set your sights on paying less per lead and improve your ROI and ROAs by removing the manual effort from lead generation.